Ed Winters
Ed Winters is a best-selling author, vegan educator, public speaker and content creator.
Challenge their beliefs; change the world.
If you are a vegan, you’ll know all too well how provocative it can be – you never know when you’ll be challenged or how. But being able to face down and rebut arguments against veganism is hugely important. Not just because many of the arguments lack substance, but because every interaction provides a pivotal moment to create change.
How to Argue With a Meat Eater will teach you to not only become a skilled debater, sharing the secrets of renowned vegan educator Ed Winters, but it will arm you with powerful facts and insights that will give pause to even the most devout meat eater.
Providing you with the knowledge to become a better conversationalist and critical thinker, and the motivation to create a more ethical, kind and sustainable world, let this book be your guide and inspiration to know that, no matter what the argument, you can win every time.
THIS IS VEGAN PROPAGANDA
(& Other Lies the Meat Industry Tells You) 
Every time we eat, we have the power to radically transform the world we live in.
Our choices can help alleviate the most pressing issues we face today: the climate crisis, infectious and chronic diseases, human exploitation and, of course, non-human exploitation. Undeniably, these issues can be uncomfortable to learn about but the benefits of doing so cannot be overstated. It is quite literally a matter of life and death.
Through exploring the major ways that our current system of animal farming affects the world around us, as well as the cultural and psychological factors that drive our behaviours, This is Vegan Propaganda answers the pressing question, is there a better way?
Whether you are a vegan already or curious to learn more, this book will show you the other side of the story that has been hidden for far too long. Based on years of research and conversations with slaughterhouse workers and farmers, to animal rights philosophers, environmentalists and everyday consumers, vegan educator and public speaker Ed Winters will give you the knowledge to understand the true scale and enormity of the issues at stake.
This is Vegan Propaganda is the empowering and groundbreaking book on veganism that everyone, vegan and sceptic alike, needs to read.
“Everything you wanted to know about veganism but were afraid to ask. Essential reading.”
― Matt Haig, best-selling author of The Midnight Library
ABOUT ED:
Ed Winters is a best-selling author, vegan educator, public speaker and content creator. Ed has spoken at over 1/3 of UK universities and at every Ivy league college, including as a guest lecturer at Harvard University. In 2022, Ed taught as a Media & Design Fellow at Harvard.
He has given speeches across the world, including at the University of Cambridge, EPFL, Pinterest, LinkedIn, American Express, Google NYC, Google Ireland and Google Zürich. His speech “You Will Never Look at Your Life in the Same Way Again” has 35 million accumulative views online and has been given to thousands of students across UK universities.
Read more about Ed >>>
Join the growing list of businesses and academic institutions that Ed has spoken at by booking Ed for a speech here.
How to Support Ed
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Ed began his vegan advocacy work over 7 years ago and the catalogue of work he’s developed during that time is hugely thanks to his supporter community. When you become a supporter, you make the work that Ed does possible. Become a supporter here.
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Ed is a prolific public speaker and is available to give talks both virtually and in-person. Enquire now to organise a talk at your workplace or education establishment.
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Ed’s debut book This is Vegan Propaganda (And Other Lies the Meat Industry Tells You) became an instant best-seller when it was released in January 2022. It’s available globally, including in audiobook format. Get your copy here.
Ed’s second book How to Argue With a Meat Eater (And Win Every Time) was published in December 2023 and is available to buy here.
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I.D.E.A. Studios is Ed’s ethical clothing brand that’s founded on the principle that both humans and non-humans should never have to suffer for the clothing that we wear. Shop I.D.E.A. Studios here.
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In December 2020 Ed announced that he and his team had founded Surge Sanctuary, a forever home for abused and unwanted animals on an 18 acre site in rural England. Find out more about Surge Sanctuary here.
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In 2016 Ed founded Surge, an animal rights non-profit. Surge are currently working on productions that tell the untold stories of individual animals trapped within the animal farming industries. His production Milk won the 2023 Webby People’s Voice Award in the category for animation. Watch Milk here.
Ed’s latest production through Surge, Matilda and the Brave Escape is narrated by the actor Bella Ramsey and was released in November 2024. -
Ed opened Unity Diner in 2018, a non-profit vegan restaurant in London that supports The Surge Sanctuary. He also co-founded The No Catch Co. in 2021, an ethical vegan company taking on the traditional model of a British fish and chip shop, with the first location opening in Brighton, England.
